As a last hurrah of the epic campaign, we took ten normal blokes (superfans), stuck them in some tight hot pants and high heels and pitted them against ten sassy pole dancing builders.

The hot pants were pressed. The poles were greased.  Forget the Bloods versus Crips; this is the rivalry to end all rivalries. 

The Strutters saved on their Car Insurance and the Builders on their Home Insurance but who is the most epic? In the words of Christina Aguilera, things are about to get ‘Dirrty’.

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