While the majority of smartphone makers touted their wears over the Christmas period. We made a conscious effort to do the exact opposite, embracing a message important message. 'Switch off for the holidays and give the gift of you.'

Shot for TV and cinema by Hollywood director Justin Chadwick, we tell the story of a close relationship between a grandmother and her grandson, who had recently gone to university. The close pair keep in touch via their phones, but for the holiday he surprises her by showing up in person.

The campaign also included a "switch off" of the Nokia website and social channels for the holiday period. 

Pekka Rantala, CMO of HMD Global: "As well as demonstrating how powerful our phones can be at keeping us united with our loved ones, we're bravely declaring that nothing, not even our own products, can beat actually being together."

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